Raffel Consulting Group 847-668-7224 Ron@raffelcg.com
Welcome
Available for sales management, showroom sales training, or even bringing new products into the USA market.
To All DPH Manufactures, Importers, and Dealers:
My many years of experience of visiting and observing salespeople all over the country have enabled me to create a training program for salespeople. Every part of the country is different but your needs are the same: "I want to increase my profits"
"Can Ron help me?"
- How to treat clients.
- How to increase sales.
Consulting
How are showroom salespeople trained on how to sell?
In my 50 years of visiting showrooms, I have seen some salespeople totally unsure on how to close a deal. You hire an accountant for your books and a Lawer for your other matters, how about a seasoned veteran to help train your salespeople? Get a better closing rate!
Background
A PROVEN TRACK RECORD
RAFFEL CONSULTING GROUP is headed by Ron Raffel.
Ron is a 50+ years industry veteran that has been Involved in various aspects of the plumbing industry and a pioneer of the DPH segment.
He has written articles on selling that have been published in various industry publications.
CREDENTIALS
- Decades of selling and sales management!
- Many successes; no failures!
- Consulted City of Chicago on revisions to plumbing code for whirlpools and spas.
- Had a plumbing license.
- Created the Young Executive Commitee of ASA
- Served on the Board of Directors of A. S. A. for many years.
- Charter member of DPHA
- Member of Board of Directors DPHA
- Member of Executive Committee of DPHa
- Consultant with positive results to manufacturers and importers of DPH products
- References available. Just ask. I have nothing to hide.
CLOSE THE DEAL!
Many references available.
Most people have a contact list. I have a relationship list!
It's not just what you know, but who you know too!
Services
For Dealers/DPH Showroom Sales Training
NO BRAND SPECIFICS!
- Manage for Profit
- How to add on to sales
- Understanding basic plumbing concepts in order to add to sales
- Maximize Every Opportunity
- Expert Sales Force training
- "It's not always about price!"
- Add value. Your customers will pay for!
- AND SO MUCH MORE....
I can tailor a program to your needs based on my observations of visiting hundreds of showrooms through the years.
For Manufacturers
This proposal has suggestions and not limited to what are being presented.
What does it take to get your product into the
K & B showrooms?
Based on my previous successes I propose the following but not limited to:
- Create, write, and submit to trade publications and social media public relations information to help create brand name awareness
- Educate customers, designers, etc. to features and benefits products.
- Hire independent representatives in key markets as needed.
- Contract with key distributors that may buy volume.
- Work with potential key national customers
- Work with key major accounts
- Review all media, price lists, advertising and media for the North American market
- Evaluation of participation of trade shows especially for return on investment (R. O. I.)
- Create and suggest a sales and discount campaign
- Crate a M. A. P. (Minimum Advertised Price) program
- From time to time certain marketing campaigns and “key” accounts may require “rebate” programs